Todd A. DeMartino's Star Wars collectie

1977-1985: Star Wars Childhood

Most collectors assume that I was a spoiled child that grew up with a lot of Star Wars toys. That was not the case. I only had a few Star Wars items from 1977-1978. I received two 12" action figures from my godfather Michael DeMartino. I received the first four die cast vehicles under the Christmas tree along with a “Victory Celebration” puzzle and a Destroy the Death Star board game. A total of eight items and not a single action figure, vehicle or playset.

When The Empire Strikes Back hit the theaters in 1980, I wanted it all. I would acquire almost everything released to that point, but this time not from my godfather or my parents. This time I would have to “borrow” them from a neighbor who was attempting to sell them in a yard sale… but that’s another story for a later date.

I enjoyed the Kenner Star Wars toys through the summer of 1984. I bought a few of the 1985 Power of the Force figures, and then my interest came to an abrupt end. At the age of 15, I had something else on my radar other than Star Wars toys and Atari games. I packed up all of my child hood memories, put them in the attic of the garage and forgot about them for a few short years.

1989: The Collection Begins

I went to college in Syracuse, New York where I majored in Architecture Technology. While attending my first semester of college, I ran across a Star Wars wanted ad in the local campus newspaper. The ad stated "LOOKING FOR STAR WARS TOYS MINT IN ORIGINAL PACKAGE." I thought it would be a great alternative to investing my money in mutual funds and might be something I could show my grandchildren. I thought I would buy every item Kenner produced in the United States from 1977-1985, brand new in the package, never opened, never played with. This goal sounded easy enough, but wow was I wrong! Almost 20 years later and here I am, still actively pursuing my college goal.

1989 – 2008: The Commitment

Once I made up my mind to pursue this goal, I immediately subscribed to Toy Shop magazine with Next Day UPS delivery. I proceeded to run up a huge monthly phone bill by calling all corners of the Globe while simultaneously attending every Collectible Toy Show I could find between the coasts as well as Canada. During this period, there was little (if any) book/magazine reference material and I was forced to write my own, so I began by documenting what items were released along with their major variations.

In 1995, Hasbro resurrected the Star Wars toy line under the Kenner name and for the first time in 10 years, Star Wars would grace the toy isles in toy stores everywhere. This allowed me to relive the 1970’s with an opportunity to purchase these toys at retail on store shelves for the first time as an adult.

With the arrival of the Internet, I transitioned to the world-wide-web in 1999 after a strong, 10-year run of Toy Shop and toy shows. Instantly, the way I collected changed overnight. Nothing was as exciting as discovering and documenting new items like the early years, but the internet gave me an great opportunity to fill in the gaps, do additional research and upgrade some items in my collection.

2004 – 2008: The Book Project

While collecting, documenting and researching for many years, I waited for a definitive book to be published that showcased every item made by Kenner and Hasbro. I yearned for a nice, complete book with big, color photos to help guide me on my collecting adventures, and I really believed it would just be a matter of time before somebody finally published one. Rewind four years, and still waiting for that book to arrive, it finally dawned on me that I, Todd A. DeMartino, just might be the person to do it.